Apple launches iPhone 17 and ultra-thin iPhone Air. Prices start at 4,840 lei

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iPhone Air

Romania is once again among the first countries to receive Apple’s newest devices. The iPhone 17 series and the all-new iPhone Air can now be pre-ordered locally, alongside the latest AirPods Pro 3, Apple Watch SE, Apple Watch Series 11, and Apple Watch Ultra 3.

The iPhone 17 introduces Apple’s new Center Stage front-facing camera, a brighter ProMotion display with up to 120Hz refresh rate, and the new A19 chip for faster performance. Prices in Romania start at 4,840 lei, available through major retailers such as eMAG and Altex.

For the first time, Apple unveiled the iPhone Air, an ultra-thin and lightweight model designed to deliver professional-level performance. Equipped with advanced front and rear camera systems and a full-day battery life, the iPhone Air price tag starts at 6,129.99 lei on emag.ro and altex.ro.

The high-end iPhone 17 Pro and iPhone 17 Pro Max feature a completely new design and Apple’s most powerful processor yet, the A19 Pro chip. Both models come with enhanced camera systems and the longest battery life ever on an iPhone.

iPhone 17 Pro price is starting at 6,649.99 lei (Altex, eMAG), and iPhone 17 Pro Max price start at 7,418.99 lei at Altex and 7,419.99 lei at eMAG. Pre-orders for the new iPhone models opened on September 12, 2025, with first deliveries scheduled for September 19, 2025.